Sera of London

Sera Hersham-Loftus, otherwise known as Sera of London, is an interior designer whose work has as a glamorous Hollywood boudoir quality that I love. Sera is fond of varied texture – lace, leather and velvet all making regular appearances in her interiors – and carefully placed lighting adds to the seductive mood. Some of her interiors are a little over the top but when she sticks to a simple colour palette I think it strikes a nice balance. I’d love to have Sera design my perfect bedroom – feminine, calm and glamorous, and definitely including one of her signature silver leather sofas!

The White House
Rock Star's Follie
Gatsby's House
The Shell House
Chocolate Towers
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